Common goods for health are essential to building national and global health security and for making progress towards universal health coverage, including preventing and mitigating epidemic and environmental threats to societies. Good health allows children to learn and adults to earn, helps people escape from poverty, and provides the basis for long-term economic development.
To communicate the World Health Organization's rationale for government and donor investment into these common goods, core information is broken up to ensure nothing important gets lost. Combined with bold, yet clean, supporting visuals and typography each message is able to be immediately illustrated and defined while maintaining readers' attention.