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There’s no offseason for democracy.
Maintaining a healthy future for the civic process should always prioritize engaging the next generation.
Democracy Class Atlanta
Launched in 2021 between Rock the Vote, Atlanta Public School, AMB Sports and Entertainment, and the New Georgia Project—Democracy Class Atlanta is a first of its kind effort.
The initiative leverages the power of professional sports teams tv and entertainment venues to provide students with information and resources to engage and celebrate the civic process.
Tasked with achieving an image that would resonate with youths while promoting civic culture, the identity was approached with a lifestyle look that could be adapted and live across yearly event assets and promotional swag.
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